GoodyFoods Muffins, Molly DeCoudreaux Photography
The more work I continue to do with kids in the food and education space, the more irked I become at the food industry as we know it today. Recent reports from NPR and NYT highlight the manipulation of our taste buds by the food industry, as well as the overt marketing of processed junk food directly to kids had my hopes for the future of our health at an all time low.
Finally, someone is doing something about it - one snack at a time.
Allison Kim was sick and tired of trying to find nutritious, "clean” food she felt comfortable giving to her three children. Grocery store searches came up empty - empty carbs, empty calories, empty energy levels.
Fiber One? Kashi? Cliff?
Forget it: glorified candy bars.
All laced with with innumerable ingredients nearly impossibly to pronounce, these treats all tout themselves as “healthy” by throwing around words like, “Whole Grain,” or “Low Calorie.” In reality, they use the same cheap garbage that we have grown to know as normal.
So Allison decided to make change. After some experimenting in her home kitchen, she managed to launch GoodyFoods with the goal of providing healthier options for her community as well as her family (all while taking on that small little job of being a loving mother). Using alternative, more nutrient dense ingredients like almond and teff flours and healthy fats like nut butters, she produces muffins, cookies and crackers that would fool even the sugar obsessed. Her only sweeteners? Fresh or dried fruit, with the occasional splashes of honey or maple syrup, and since they are all preservative free, her treats are as fresh as they come.
Finally, someone is doing something about it - one snack at a time.
Allison Kim was sick and tired of trying to find nutritious, "clean” food she felt comfortable giving to her three children. Grocery store searches came up empty - empty carbs, empty calories, empty energy levels.
Fiber One? Kashi? Cliff?
Forget it: glorified candy bars.
All laced with with innumerable ingredients nearly impossibly to pronounce, these treats all tout themselves as “healthy” by throwing around words like, “Whole Grain,” or “Low Calorie.” In reality, they use the same cheap garbage that we have grown to know as normal.
So Allison decided to make change. After some experimenting in her home kitchen, she managed to launch GoodyFoods with the goal of providing healthier options for her community as well as her family (all while taking on that small little job of being a loving mother). Using alternative, more nutrient dense ingredients like almond and teff flours and healthy fats like nut butters, she produces muffins, cookies and crackers that would fool even the sugar obsessed. Her only sweeteners? Fresh or dried fruit, with the occasional splashes of honey or maple syrup, and since they are all preservative free, her treats are as fresh as they come.
 GoodyFoods Almond Hearts, Molly DeCoudreaux Photography |  GoodyFoods Granola Bars, Molly DeCoudreaux Photography |
Yet she recognizes too the time and place for, say, a special treat from Tartine. While not a regular occurrence, pastries are an indulgence for both the body and mind. In fact, that's what makes them so special - that they are not meant to be an everyday occurrence.
Baked fresh Sunday morning and delivered Sunday night, each box arrives at your door with twelve servings to throw in a lunchbox, grab for breakfast on the run, or just nibble a nice treat for yourself anytime. She even includes a little menu card, highlighting her process and inspiration for this week's offering.
A special thank you to Molly DeCoudreaux for her stellar pictures! Check out her website, follow her on Instagram and Twitter, and hire her for photography things. She seriously rocks!
Baked fresh Sunday morning and delivered Sunday night, each box arrives at your door with twelve servings to throw in a lunchbox, grab for breakfast on the run, or just nibble a nice treat for yourself anytime. She even includes a little menu card, highlighting her process and inspiration for this week's offering.
A special thank you to Molly DeCoudreaux for her stellar pictures! Check out her website, follow her on Instagram and Twitter, and hire her for photography things. She seriously rocks!
